English term
house ads
For one, the company will be serving almost no house ads, according to its president, Rick Boyce. Instead, it will roll out larger ad sizes -- similar to publishers including CNET, who are offering products that include only one, large-size advertising position per page. (Adapt SEM)
Some of these targeted banners were house ads, promotions for the newspaper. House ads were coded as banners. Teasers to "inside" content sometimes looked like banner ads. They were not coded. (The CCJA online)
The numbers they must face are not pretty. Clickthrough rates on banner ads are clearly less than stellar (generally found to be less than 0.5 percent on average), and a recent study by AdRelevance, a division of Media Metrix, found that nearly 20 percent of online advertising consists of self-promotional house ads. (Internet World Magazine)
| 4 +1 | egenannonser |
Alf Roalkvam
|
Dec 8, 2009 13:12: changed "Kudoz queue" from "In queue" to "Public"
Dec 8, 2009 13:57: changed "Stage" from "Preparation" to "Submission"
Dec 11, 2009 14:56: changed "Stage" from "Submission" to "Selection"
Proposed translations
Norway
Government authorized translator
Native in: Norwegian 
Works in: English to Norwegian, German to Norwegian, Danish to Norwegian, and 1 more.
egenannonser
I en rapport fra CNet News.com står det at for mange egenannonser på nettsider er et dårlig signal til annonsørene. Nettannonsemarkedet er tungt, men nettstedene minsker annonseverdien ved å legge ut så mange egenannonser (journalisten.no)
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