This site uses cookies.
Some of these cookies are essential to the operation of the site,
while others help to improve your experience by providing insights into how the site is being used.
For more information, please see the ProZ.com privacy policy.
VIA AILooking for an interpreter?
Remoto by ProZ.com connects you with an identity-verified interpreter by video or phone in about 60 seconds — 300+ languages, on demand or booked ahead.
Try Remoto »
Working languages:
English to Portuguese Portuguese to English
Client-vendor relationship recorded successfully!
Carolina Cortez has been added to your list of hired vendors.
This person has a SecurePRO™ card. Because this person is not a ProZ.com Plus subscriber, to view his or her SecurePRO™ card you must be a ProZ.com Business member or Plus subscriber.
Affiliations
This person is not affiliated with any business or Blue Board record at ProZ.com.
Services
Translation, Interpreting, Terminology management, Native speaker conversation, Transcription, Transcreation, Subtitling, Editing/proofreading, File Preparation, Voiceover (dubbing), Desktop publishing, Linguistic validation, Sales, Project management, Copywriting, AI + Human review (MT post-editing), Language instruction, Software localization, Operations management, Vendor management, Website localization, AI training
Expertise
Specializes in:
Medical (general)
International Org/Dev/Coop
Law: Contract(s)
Law (general)
Business/Commerce (general)
Finance (general)
Investment / Securities
Management
Retail
Safety Data Sheets/Regulations
Also works in:
Cinema, Film, TV, Drama
Cosmetics, Beauty
Gaming/Video-games/E-sports
More
Less
Volunteer / Pro-bono work
Open to considering volunteer work for registered non-profit organizations
Portuguese to English: Strategic Planning General field: Bus/Financial Detailed field: Marketing
Source text - Portuguese Estudo de Mercado
Pesquisa de potencial realizada em setembro/ 2024
Pesquisar o perfil do público-alvo: faixa etária, renda média, hábitos de consumo.
Avaliar tendências de consumo locais, como demanda por espaços de lazer.
Análise Competitiva
Identificar shoppings concorrentes e clubes nas proximidades.
Verificar as lacunas de mercado que o projeto pode preencher.
Projeções de Demanda
Calcular a taxa de ocupação esperada e o ticket médio por cliente.
Metodologia de Dimensionamento
Distribuir lojas, praça de alimentação, áreas de lazer e o clube para maximizar o fluxo e a experiência do consumidor.
Planejamento do Clube com atenção especial à Piscina e sistema de drenagem independente e área de apoio para contenção de vazamento.
A área da cobertura onde estará o clube é de propriedade do America Football Club.
Eficiência Operacional
Implementar conceitos sustentáveis, como uso eficiente de energia e reaproveitamento de água.
Concepção do Projeto
Arquitetura e Design: criar um design inovador que combine modernidade, funcionalidade e sustentabilidade.
Infraestrutura: Planejar o estacionamento, acessibilidade e conexão com o shopping .
Tecnologia e Inovação
Incorporar sistemas inteligentes de gestão, como automação para iluminação e climatização.
Estratégia de Mitigação de Riscos
• Identificação de Riscos:
Problemas com licenciamento ambiental ou urbano.
Flutuações econômicas que impactem o consumo.
• Planos de Mitigação:
Garantir licenças e aprovações antes do início da construção.
Diversificar a oferta de lojas para atender diferentes públicos.
Criar um fundo emergencial para lidar com atrasos ou custos inesperados (fundo de reserva).
Parcerias Estratégicas:
Firmar contratos sólidos com construtoras renomadas e fornecedores confiáveis.
Indicadores de Desempenho (KPIs)
KPIs Durante a Construção:
Percentual de conclusão do projeto em relação ao cronograma.
Controle do orçamento comparado ao planejamento inicial.
KPIs Após a Inauguração:
Taxa de ocupação das lojas (objetivo: ≥ 80% no primeiro ano).
Fluxo de visitantes por mês.
Receita média por metro quadrado (em linha com benchmarks do mercado).
Nível de satisfação dos clientes e lojistas.
KPIs de Sustentabilidade:
Redução no consumo de energia e água em relação a padrões tradicionais.
Percentual de materiais reciclados utilizados na construção.
KPIs de Marketing e Pré-Lançamento
Divulgação e Captação:
Engajamento nas campanhas de pré-lançamento (cliques, alcance e leads gerados).
Taxa de conversão de leads em contratos de locação (meta: ≥ 30%).
Ocupação e Venda de Espaços:
Percentual de ABL pré-locada antes da inauguração (meta: ≥ 70%).
Tempo médio para assinar contratos com lojistas (até 60 dias).
Reputação e Percepção de Marca:
Sentimento positivo nas redes sociais e pesquisas qualitativas (% de menções favoráveis).
Volume de visitas ao site e materiais promocionais (% crescimento mensal).
Translation - English Market Research
Potential survey carried out in September/ 2024
Research the profile of the target audience: age group, average income, consumption habits.
Evaluate local consumer trends, such as demand for leisure spaces.
Competitive Analysis
Identify competing malls and clubs nearby.
Check for the market gaps that the project would be able to fill.
Demand Projections
Calculate the expected occupancy rate and the average ticket per customer.
Sizing Methodology
Distributing stores, food courts, leisure areas and the club to maximize the flow and the costumer experience.
Club planning with special attention to the swimming pool, not only having an independent drainage system but also support area to contain leaks.
The rooftop area where the club will be located is owned by America Football Club.
Operational Efficiency
Implementing sustainable concepts, such as efficient energy use and water reuse.
Project Conception
Architecture and Design: creating an innovative design that combines modernity, functionality and sustainability.
Infrastructure: Plan parking, accessibility and connection to the mall.
Technology and Innovation
Incorporate intelligent management systems, such as automation for lighting and air conditioning.
Risk Mitigation Strategy
• Risk identification: :
Problems with environmental or urban licensing.
Economic fluctuations that could impact the frequency of purchases from consumers.
• Mitigation Plans: :
Secure permits and approvals before construction begins.
Distinguish the range of stores to cater for different audiences.
Create an emergency fund to deal with delays or unexpected costs (reserve fund).
Strategic Partnerships :
Establish solid contracts with renowned construction companies and reliable suppliers.
Key Performance Indicators (KPIs)
KPIs During the Construction:
Percentage of project completion in relation to the schedule.
Budget control compared to initial planning.
KPIs After the Opening:
Store occupancy rate (goal: ≥ 80% in the first year).
Visitor flow per month.
Average revenue per square meter (in line with market benchmarks).
Customer and shopkeepers satisfaction level.
KPIs of Sustainability: :
Reduced energy and water consumption compared to traditional standards.
Percentage of recycled materials used in construction.
KPIs of Marketing and Pre-launch
Promotion and Fundraising :
Engagement in pre-launch campaigns (clicks, reach and leads generated).
Conversion rate of leads into lease/rental contracts (goal: ≥ 30%).
Occupation and Sale of Spaces :
Percentage of GLA pre-let before opening (goal: ≥ 70%).
Average time to sign contracts with tenants (up to 60 days).
Reputation and Brand Perception:
Positive impression on social media and qualitative surveys (% of favorable mentions).
Volume of visits to the website and promotional materials (% monthly growth).
More
Less
Experience
Years of experience: 3. Registered at ProZ.com: Jul 2025.
Adobe Illustrator, Adobe Photoshop, ChatGPT, DeepL, Google Translator Toolkit, memoQ, Microsoft 365, Microsoft Excel, Microsoft Word, OmegaT, Powerpoint, Smartcat, Trados Online Editor, Trados Studio
Bio
Passionate Translator/Interpreter with 1 year of remote Medical
Interpretation experience, as well as other types of interpretation.
Almost 2 years of expertise in Translation of legal, business and
literary documents/texts. Acted as a Freelance English Teacher, with
lesson plans targeting reading and writing. Known for having an
outgoing personality and a strong desire to help others. Eager to
contribute with Institutions that thrive in valuing collaborative
settings, accurately bridging the communication gap between the
parties, therefore enhancing the service to accommodate the client
real needs. Outlining a professional equipped with a distinct set of
soft & hard skills, not only acquired from these listed experiences but
also by previous backgrounds such as a Law history and a Retail
Industry insight.
Expertise