English to German Marketing Business/Commerce (general)

To inspire and motivate employees at the new AAA personalization center, the management team has implemented the XXX Excellence Program right from day one, which is proving to be very popular and stimulating for employees and management alike. “The Program aims to stimulate staff to contribute ideas that encourage creativity in solving problems and improving processes, says the HR manager for manufacturing. YYY ans ZZZ have already been named winners in the scheme thanks to their participation and significant contribution to the implementation of the AAA Personalization Center. Employees are rewarded with both financial incentives and the special and much-sought after XXX Excellence t-shirt, which can be worn on ***Fridays*** by the lucky winners.
Was könnte hier Fridays bedeuten. Ist da der Wochentag gemeint oder handelt es sich hier nur um ein falsche Wortwahl. Ich bin völlig verunsichert, da in diesem Text etliche Fehler dieser Art auftreten.
Ich bin froh, dass ich damit jetzt durch bin!!!