https://www.proz.com/kudoz/german-to-english/advertising-public-relations/228232-musterjournalist.html
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Prozessabläufe und Verhaltensanweisungen
immissionsschutzrechtliche Bewertung
Jul 1, 2002 15:47
21 yrs ago
German term

Musterjournalist

German to English Marketing Advertising / Public Relations
This is a standard letter to journalists attending the launch of a new car. It is addressed to "Sehr geehrter Herr Musterjournalist"
Proposed translations (English)
4 +16 Journalist
5 Journalist
4 car journalist / motor journalist
4 Motorjournalist
Change log

Jun 15, 2005 22:44: NGK changed "Level" from "Non-PRO" to "PRO"

Jun 15, 2005 22:44: NGK changed "Field" from "Other" to "Marketing" , "Field (specific)" from "(none)" to "Advertising / Public Relations"

Proposed translations

+16
18 mins
Selected

Journalist

"Dear Mr. Journalist:"

This being a standard letter, they're using "Musterjournalist" as a placeholder for an actual last name. Muster means example in this context. The fake last name "Mustermann" is frequently used the same way -- kind of like "John Doe" in English.
Peer comment(s):
agree Nadders
2 mins
agree Jeannie Graham : definitely - as in Mustermann
3 mins
agree Mary Worby : Yes - the name will be replaced by the real name when the actual invitations are sent out.
6 mins
agree Trudy Peters
6 mins
agree Ingrid Grzeszik
11 mins
agree Endre Both
14 mins
agree Mirelluk : Yes, e.g. Dear Mr. Tammy Baikie, etc...
55 mins
agree jerrie
1 hr
agree JFlatau : yes
1 hr
agree Elvira Stoianov : yes, i've seen Mustermann in the CBTs I am programming
1 hr
agree Bob Kerns (X)
1 hr
agree Susan Geiblinger
2 hrs
agree Eckhard Boehle
2 hrs
agree Louise Mawbey
2 hrs
agree Ulrike Lieder (X) : Another example: My German bank uses "Wilhelm Musterkunde" in the demos of its online offerings.
4 hrs
agree Steffen Walter
1 day 2 hrs
Something went wrong...
3 KudoZ points awarded for this answer. Comment: "With such an overwhelming votes in support, I don't think I can go wrong using your answer. Thanks very much!"
6 mins

car journalist / motor journalist

I am rather sure that it should be
Motorjournalist rather than Musterjournalist.
Something went wrong...
8 mins

Motorjournalist

must be a typo.

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Note added at 2002-07-01 15:57:02 (GMT)
--------------------------------------------------

sorry, of course EN car/motor journalist
Something went wrong...
21 mins

Journalist

I agree with Mr. Kramer - it's a placeholder.
Something went wrong...