Glossary entry (derived from question below)
Aug 2, 2005 20:14
21 yrs ago
5 viewers *
Spanish term
consumo
The website on smart cards that I'm translating talks about "consumo". Examples below:
Quizás más importante que retener al cliente sería inducirlos a mantener sus niveles de consumo.
Un gran beneficio de los programas de lealtad es conocer lo que nuestros clientes de forma particular o colectivamente quieren, es muy importante el desarrollar estrategias selectivas para los diferentes tipos de clientes con base en sus hábitos de consumo.
I'm avoiding "consumption" and have been using variations of "purchase", but I'm not 100% sure about it with "level". Has anyone got any bright ideas?
Quizás más importante que retener al cliente sería inducirlos a mantener sus niveles de consumo.
Un gran beneficio de los programas de lealtad es conocer lo que nuestros clientes de forma particular o colectivamente quieren, es muy importante el desarrollar estrategias selectivas para los diferentes tipos de clientes con base en sus hábitos de consumo.
I'm avoiding "consumption" and have been using variations of "purchase", but I'm not 100% sure about it with "level". Has anyone got any bright ideas?
Proposed translations
(English)
| 4 +1 | use |
Trudy Peters
|
| 5 +2 | (level of) use/ user patterns (in second case) |
David Hollywood
|
Proposed translations
+1
2 mins
Selected
use
level of use, for instance. How often you use the smart card.
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Note added at 17 mins (2005-08-02 20:31:15 GMT)
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Spending. Spending level/patterns (in light of your added context)
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Note added at 17 mins (2005-08-02 20:31:15 GMT)
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Spending. Spending level/patterns (in light of your added context)
4 KudoZ points awarded for this answer.
+2
2 mins
David Hollywood
Native in English
worked for int. orgs (IMF, OAS, IDB)
Native in: English
Works in: Spanish to English, German to English
Related KudoZ points
:
47
(level of) use/ user patterns (in second case)
:)
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