Glossary entry

Spanish term or phrase:

que la próxima compra sea mi marca

English translation:

the next purchase is my brand

Added to glossary by Eugenio Llorente
May 12, 2009 10:07
15 yrs ago
Spanish term

que la próxima compra sea mi marca

Spanish to English Marketing Marketing / Market Research
Tengo dificultades con "que" y "sea", aquí.

Se trata de conseguir, por medio de una campaña publicitaria, que el consumidor, decida comprar o seguir comprando "mi marca". Este tipo de previsión se muestra en un cuadro con expresiones parecidas: "que siga comprando mi marca", "que la próxima compra sea mi marca", "que cambie a compra mi marca" "que elija comprar mi marca".

Proposed translations

36 mins
Selected

the next purchase is my brand

In my experience his type of box-ticking sample statements tends to be verbatim, and simpler in English than in Spanish.

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Note added at 37 mins (2009-05-12 10:45:12 GMT)
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Or, since it expresses a desire: "the next purchase SHOULD BE my brand" ...
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4 KudoZ points awarded for this answer. Comment: "Gracias. Me he inclinado por lo más simple."
+2
1 min

make the next purchase (be) my brand

The imperative might solve this one for you Eugenio.
Peer comment(s):

agree Laurie Price
1 min
Thanks Laurie.
agree Margarita Ezquerra (Smart Translators, S.L.)
36 mins
Gracias amiga!
neutral neilmac : Just my opinion, but to me imperative/subjunctive sounds too high falutin', like "Let there be light/God save the Queen"
37 mins
Hmm, I'd come half way, and say that including the "be" sounds a bit stodgy, but without it I don't think it sounds so snooty... ;-)
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