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Preisauslobung

English translation: Another word for Auslobung is claiming

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12:10 Jun 23, 2000
German to English translations [PRO]
Marketing
German term or phrase: Preisauslobung
Am a bit confused about whether "prices" or "prizes" are being referred to here. The sentence is: " Dies (Einführung von Generika)erfordert einerseits vom Generikaanbieter (Preisauslobung!) aber auch vom Originalhersteller Marktinvestitionen..." Can anybody help?
Heather
English translation:Another word for Auslobung is claiming
Explanation:
From Beiersdorf's own dictionary. Then the sentence would read: Not only will this (introduction of generic products) require price claims / concessions on the part of the generic goods suppliers, but the originating producers will also be forced to increase their marketing budgets.
Selected response from:

Dan McCrosky
Local time: 05:10
Grading comment
"Price concessions" is good, thanks!
4 KudoZ points were awarded for this answer

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Summary of answers provided
naoffer of rewards
Brigitte Gendebien
naAnother word for Auslobung is claimingDan McCrosky
nasee belowDan McCrosky


  

Answers


2 hrs
see below


Explanation:
Not only will this (introduction of generic products) require special prices / rates on the part of the generic goods suppliers, but the originating producers will also be forced to increase their marketing budgets.


Auslobung = special rate = reward


Dan McCrosky
Local time: 05:10
Native speaker of: Native in EnglishEnglish
PRO pts in pair: 1541
Login to enter a peer comment (or grade)

2 hrs
Another word for Auslobung is claiming


Explanation:
From Beiersdorf's own dictionary. Then the sentence would read: Not only will this (introduction of generic products) require price claims / concessions on the part of the generic goods suppliers, but the originating producers will also be forced to increase their marketing budgets.

Dan McCrosky
Local time: 05:10
Native speaker of: Native in EnglishEnglish
PRO pts in pair: 1541
Grading comment
"Price concessions" is good, thanks!
Login to enter a peer comment (or grade)

3 hrs
offer of rewards


Explanation:
Auslobung = offer of rewards in EuroDicAutom (in French = promesse de récompense (par annonce publique), mise à prix, source: Potonnier DE-FR)

Brigitte Gendebien
Belgium
Local time: 05:10
Native speaker of: Native in FrenchFrench
PRO pts in pair: 139
Login to enter a peer comment (or grade)




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