This site uses cookies. Some of these cookies are essential to the operation of the site, while others help to improve your experience by providing insights into how the site is being used. For more information, please see the ProZ.com privacy policy.
Cookie settings
  1. KudoZ™ Top
  2. English to Portuguese
  3. Advertising / Public Relations

utilitarian

Portuguese translation: utilitários

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:utilitarian
Portuguese translation:utilitários
Entered by: Teresa Cristina Felix de Sousa

23:57 Dec 28, 2007
English to Portuguese translations [PRO]
Marketing - Advertising / Public Relations
English term or phrase: utilitarian
These rewards, or benefits, are both utilitarian and hedonic.3 Consumers who use sales promotions receive various utilitarian, or functional, benefits: (1) obtaining monetary savings (e.g., when using coupons); (2) reducing search and decision costs
=====================
utilitários? Mas o que são esses utilitários nesse contexto?
Teresa Cristina Felix de Sousa
Brazil
Local time: 09:02
utilitários
Explanation:
Por vezes, usamos utilitários como substantivo, não sei se será essa a sua dúvida. Neste caso, são utilitários no sentido de que se trata de coisas que têm utilidade.
Selected response from:

José António de Freitas e Silva
Portugal
Local time: 13:02
Grading comment
Thank you.
Happy New Year!
T.
4 KudoZ points were awarded for this answer



Summary of answers provided
4 +5utilitários
José António de Freitas e Silva
5 +2práticos/úteis
Marlene Curtis
4 +1(benefícios) utilitários
rhandler
5de utilidade
Erico Silveira
4funcionais
Elvira Alves Barry


Discussion entries: 1





  

Answers


3 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +5
utilitários


Explanation:
Por vezes, usamos utilitários como substantivo, não sei se será essa a sua dúvida. Neste caso, são utilitários no sentido de que se trata de coisas que têm utilidade.

José António de Freitas e Silva
Portugal
Local time: 13:02
Specializes in field
Native speaker of: Native in PortuguesePortuguese
PRO pts in category: 95
Grading comment
Thank you.
Happy New Year!
T.

Peer comments on this answer (and responses from the answerer)
agree  craigs
1 hr
  -> Obrigado
agree  Jorge Freire
7 hrs
  -> Obrigado, Jorge
agree  Isabel Oliveira
12 hrs
  -> Obrigado, Mipo
agree  airmailrpl: -
20 hrs
  -> Obrigado
agree  Humberto Ribas
1 day 8 hrs
Login to enter a peer comment (or grade)

14 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
(benefícios) utilitários


Explanation:
O texto ficará: "Essas recompensas, ou benefícios, são tanto utilitários como hedônicos.3 Consumidores que usam promoções de vendas recebem vários fenefícios utilitários, ou funcionais: (1) obtenção de economias monetárias (e.g., quando usam cupons); (2) redução dos custos de procurar e decidir"

rhandler
Local time: 09:02
Native speaker of: Portuguese
PRO pts in category: 215

Peer comments on this answer (and responses from the answerer)
agree  airmailrpl: utilitários
20 hrs
  -> Obrigado, airmailrpl, bom domingo!
Login to enter a peer comment (or grade)

14 mins   confidence: Answerer confidence 5/5 peer agreement (net): +2
práticos/úteis


Explanation:
utilitarian=useful and practical rather than being used for decoration.

--------------------------------------------------
Note added at 20 mins (2007-12-29 00:18:10 GMT)
--------------------------------------------------

Veja este exemplo de presentes úteis

More utilitarian gifts include a drill with a "diamond" bit or baseball (diamond) tickets. People refer to caviar as "pearls of the sea," so how about a few ...
www.ehow.com/how_4427_buy-30th-year.html - 63k


Marlene Curtis
United States
Local time: 08:02
Native speaker of: Native in PortuguesePortuguese
PRO pts in category: 424

Peer comments on this answer (and responses from the answerer)
agree  reginakersten
11 mins
  -> Thanks Regina!
agree  Maria Vasconcelos (X)
21 hrs
  -> Thanks Maria! Utilitarians neste caso é um adjetivo.
Login to enter a peer comment (or grade)

13 hrs   confidence: Answerer confidence 5/5
de utilidade


Explanation:
No sentido que os benefícios possam ser de utilidade e de prazer. Mais uma sugestão....

Erico Silveira
Brazil
Local time: 09:02
Native speaker of: Native in PortuguesePortuguese
Login to enter a peer comment (or grade)

15 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
funcionais


Explanation:
My suggestion.

Elvira Alves Barry
Local time: 13:02
Specializes in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 44
Login to enter a peer comment (or grade)



Login or register (free and only takes a few minutes) to participate in this question.

You will also have access to many other tools and opportunities designed for those who have language-related jobs (or are passionate about them). Participation is free and the site has a strict confidentiality policy.

Return to KudoZ list

KudoZ™ translation help

The KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.

See also:
ProZ.com term search
Search millions of term translations
Close search
Term search
  • All of ProZ.com
  • Term search
  • Jobs
  • Forums
  • Multiple search