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Caja de Asistencia Social - Direccion General de Rentas

Glossary entry

Spanish term or phrase:

se ha mantenido

English translation:

have remained / held steady

Added to glossary by Eugenio Llorente
Sep 1, 2011 20:07
13 yrs ago
Spanish term

se ha mantenido

Spanish to English Marketing Advertising / Public Relations Estudios de mercado
Se refiere a una marca de champú (reflejado en las ventas).

"¿Por qué XXX se ha mantenido?" (XXX nombre de la marca de champú).

Aquí mantenido tiene un sentido "positivo" , ya que acto seguido se explica que:

"...por la mejora de promociones y publicidad...".

Lo que más adelante se contrasta en sentido negativo con la pregunta complementaria

"¿Por que no ha crecido más?"

De momento interpretaría:

"Why (has) XXX remained stable?" o quizás mejor "Why (has) XXX held up?" El contexto pediría pasado simple, creo, de ahí los paréntesis.

Y como decía, dicha pregunta se contrasta con la complementaria, en sentido negativo:

"Why hasn't it grown more?" ("didn't it grow more").
Proposed translations (English)
3 have remained / held steady

Discussion

neilmac Sep 2, 2011:
Ditto what Phil said...
Robert Forstag Sep 1, 2011:
Why is XXX still going strong? Another possibility.
Charles Davis Sep 1, 2011:
"Why has XXX held up" or "Why have sales of XXX held up" would be fine, I think. If they are reviewing sales up to the present or during a period that has recently finished (as seems to be the case), the tense should be present perfect; past simple ("Why did XXX hold up?") would not be right here, in my opinion.
philgoddard Sep 1, 2011:
Yes, I think you've answered your own question.
Jenni Lukac (X) Sep 1, 2011:
Context is everything, but I think you've got the drift of how the translation should shift. To give a more exact answer one would need to have a look at the full text.

Proposed translations

26 mins
Selected

have remained / held steady

If they are referring to sales of the product.

"How have / why sales of XXXX remained / held steady?" / managed to hold /remain steady?"



--------------------------------------------------
Note added at 29 mins (2011-09-01 20:36:40 GMT)
--------------------------------------------------

"How have sales remained/held steady?"

"Why haven´t they grown (more)?"

Auto Sales Held Steady in November :: The Market Oracle ...
www.marketoracle.co.uk/Article24710.html - Cached
80+ items – Auto **Sales Held Steady** in November :: The ...

* • 1.The Summer Stock Market 15% Discount Sale Continues - Nadeem_Walayat
* • 2.Gold and Silver Full Sprectrum Dominance - Jim_Willie_CB
* • 3.Are British Police to Blame for Extent of London Riots and Looting ...

New Page 1 - LSE
personal.lse.ac.uk/sequeira/Papers.htm - Cached
Demand for the higher priced coffee was quite inelastic: sales of the labeled coffee **remained steady** when its price was raised by 8%. ...

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Note added at 7 days (2011-09-09 11:37:29 GMT) Post-grading
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Happy to help, Eugenio! Have a great weekend :)
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Yes, this is it. Sorry for the delay. Thank you very much."
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