The KudoZ open glossary is a browsable glossary of terms translated via the KudoZ term help network.

Spanish to English Marketing / Market Research Translation Glossary

Spanish term		English translation
Hacerse con cuota de mercado		gain market share
hacerse un hueco		position themselves (in the market)
han construido la historia de las ventas		have established the sales track-record
harta salida		that sell well
hábitat		populated region
Herramienta para la gestión de la información de la competencia publicitaria		Tool for managing information about competitors' advertising
Herramienta de apoyo a la toma de decisiones		Decision making support tool
herramientas de cartera		mailing list tools
higiene personal		body care/personal care/personal hygiene/personal grooming
hojas con diseño		sheets with designs
horario estelar		prime time
horizonte temporal		timeline
identificación gráfica		graphic identity	Andrew Darling
Entered by: Andrew Darling
identificación proyectiva		projective identification
ilusionando y comprometiéndoles en las posibilidades del resultado final.		motivating them and engaging them in the final result/outcome
imagen reputacional		reputational image
imágenes encadenadas		dissolved images	Hazel Whiteley
Entered by: Hazel Whiteley
impactos de nicho		niche hits
impactos mensuales		(receives over 5,000) views / click-throughs per month
implantar en el cien por cien de enseñas en el campo		to get one hundred percent of the brands operating in the field on board
importancia que sigue teniendo hoy en día		emphasize/emphasise how important ... still is even today. / reminds us/emphasises how much ... continues to matter
importe libre		for an amount of your choice
impronta transgresora		ofending/transgressive imprint
improve (in this context)		reduce
Impulsaciones		Demonstrations
incentivos (here)		incentives
Incluso para un mismo individuo, el		The level of engagement, from a Distribution Chain perspective... might not be the same as that one from...
Incorporación de todas las series básicas del modelo		Incorporation of all the model's basic series
incremento en el gasto por ticket		higher spending per purchase	patinba
Entered by: patinba
incrementos de precio escalonados		prices are raised gradually
Incrementos puntuales en las Altas como consecuencia de la Publicidad		New contracts peak in the wake of advertising drives
indemnización por despido improcedente		compensation for unfair or wrongful dismissal
Indicador en marcha		On (indicator) Light
industrial-escaparate		industrial showcase
Informacion util en tiempo util		The right information at the right time.
Ingeniero comercial en administración de empresas		Bachelor\'s Degree in Business Administration
iniciativa		special offer/promotion
inscripción de precios		pricing
insights de calado		deep insights
instalaciones frigoríficas		cold storage plant

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