Glossary entry (derived from question below)
German term or phrase:
einen werblichen Spitzenplatz
English translation:
maximum exposure/prime advertising position
Added to glossary by
David Williams
Jun 16, 2011 13:08
13 yrs ago
1 viewer *
German term
Germany
Scientific & technical expertise
Native in: English (Variant: British) 
Works in: German to English
einen werblichen Spitzenplatz
German to English
Marketing
Advertising / Public Relations
Context:
"Maximal 24 Gutscheine / Werbekarten umfasst dieser neue Werbeträger. Ihre schnelle Reaktion sichert Ihnen einen werblichen Spitzenplatz auf dem diesjährigen MESSE"
This is about a voucher booklet in which exhibitors can advertise their trade fair presence to attract more visitors to see them at the fair. I know what it all means, I'm just not sure how best to put "einen werblichen Spitzenplatz".
* Sentence or paragraph where the term occurs: See above
* Document type: Letter to trade fair exhibitors
* Target audience: Trade fair exhibitors
* Country and dialect (source): Germany
* Country and dialect (target): British English
"Maximal 24 Gutscheine / Werbekarten umfasst dieser neue Werbeträger. Ihre schnelle Reaktion sichert Ihnen einen werblichen Spitzenplatz auf dem diesjährigen MESSE"
This is about a voucher booklet in which exhibitors can advertise their trade fair presence to attract more visitors to see them at the fair. I know what it all means, I'm just not sure how best to put "einen werblichen Spitzenplatz".
* Sentence or paragraph where the term occurs: See above
* Document type: Letter to trade fair exhibitors
* Target audience: Trade fair exhibitors
* Country and dialect (source): Germany
* Country and dialect (target): British English
Proposed translations
(English)
| 3 +2 | maximum exposure |
Alison MacG
|
| 4 | top ad (vertising) spot |
Gabriella Bertelmann
|
| 3 | best advertising location |
Inna Edsall
|
| 2 | a high-exposure position/an ideal position |
Ramey Rieger (X)
|
Proposed translations
+2
1 hr
Alison MacG
United Kingdom
United Kingdom
Native in English
United Kingdom
Patents and related material specialist
Native in: English (Variants: Scottish, UK, British) 
Works in: German to English, French to English, Swedish to English, and 4 more.
Related KudoZ points
:
34
Selected
maximum exposure
To me, this is firstly about securing the best spot in the voucher booklet.
They are recommending an early reply, the maximum number of advertisers is 24 and the vouchers will appear in the booklet in the order in which orders are placed.
So, in more general terms, this is a way of maximising exposure during the trade fair, where the booklet will be distributed widely.
They are recommending an early reply, the maximum number of advertisers is 24 and the vouchers will appear in the booklet in the order in which orders are placed.
So, in more general terms, this is a way of maximising exposure during the trade fair, where the booklet will be distributed widely.
Peer comment(s):
| agree |
Helen Shiner
: Could mean either in the brochure or the fair itself, but either way, this is a good all-encompassing solution.
7 hrs
|
|
Thanks, Helen!
|
|
| agree |
Nicole Y. Adams, M.A.
13 hrs
|
|
Thanks, Nicole!
|
4 KudoZ points awarded for this answer.
Comment: "Many thanks!"
57 mins
a high-exposure position/an ideal position
perhaps
1 hr
Inna Edsall
United States
United States
Works in field
United States
Thorough and meticulous
Native in: Russian
Works in: English to Russian, Russian to English
best advertising location
Another idea...
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Note added at 1 hr (2011-06-16 14:28:09 GMT)
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Example
http://www.newmansigns.com/outdoor_advertising/locations.php
Just had another idea: advertising hot spot.
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Note added at 1 hr (2011-06-16 14:28:09 GMT)
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Example
http://www.newmansigns.com/outdoor_advertising/locations.php
Just had another idea: advertising hot spot.
1 hr
Gabriella Bertelmann
Native in German
&
English
Specializes in field
Certified Translator/Reviewer 35Y f.t.
Native in: English , German
Works in: German to English, English to German, French to English, and 5 more.
Related KudoZ points
:
12
top ad (vertising) spot
usually short is more impressionable
Discussion