Glossary entry (derived from question below)
French term or phrase:
fidélité
English translation:
staying power
Added to glossary by
French Foodie
Nov 23, 2006 09:47
18 yrs ago
1 viewer *
French term
fidélité
French to English
Marketing
Cosmetics, Beauty
make-up
A woman's loyalty to her make-up, but refering to make-up's loyalty to a woman sounds strange to me. I've been tossing around reliability, dependability, staying power, longevity... Or perhaps it's just me and loyalty sounds fine to you in this context.
Thanks in advance for any suggestions.
OBJECTIF :
· ECLAT ; Luminosité, transparence,
· PLAISIR : la facilité d’application, sensualité des textures…mais aussi
· CONFORT : la fraîcheur, le bien-être, la fidélité du maquillage, son affinité avec la peau, l’effet seconde peau
ACTIONS : Expliquer et faire l’application sur une moitié de visage
Le bon choix de texture : pour l’éclat (radiance) le confort, la fidélité
Critères de choix : la couvrance, le fini, le type de peau pour l’affinité de la texture le confort et la fidélité
Thanks in advance for any suggestions.
OBJECTIF :
· ECLAT ; Luminosité, transparence,
· PLAISIR : la facilité d’application, sensualité des textures…mais aussi
· CONFORT : la fraîcheur, le bien-être, la fidélité du maquillage, son affinité avec la peau, l’effet seconde peau
ACTIONS : Expliquer et faire l’application sur une moitié de visage
Le bon choix de texture : pour l’éclat (radiance) le confort, la fidélité
Critères de choix : la couvrance, le fini, le type de peau pour l’affinité de la texture le confort et la fidélité
Proposed translations
(English)
4 +2 | staying power | Clair Pickworth |
3 +1 | true to your own skin / stays true / long-lasting | Sylvia Smith |
3 +1 | reliability | Jonathan MacKerron |
3 +1 | reliability | cjohnstone |
3 | faithful | Julie Barber |
Proposed translations
+2
9 mins
Selected
staying power
I agree that loyalty does sound odd in the context you give.
I like your suggestion of "staying power" here
I like your suggestion of "staying power" here
Peer comment(s):
agree |
Julie Barber
: I agree that this is the notion here - basically that it works and stays on
11 mins
|
agree |
Patrice
7 hrs
|
4 KudoZ points awarded for this answer.
Comment: "The client confirmed that the idea behind fidélité here was longevity, so I went with staying power. I also liked Sylvia and juliebarba's stay-true suggestions. Many thanks to you all for your help."
+1
11 mins
true to your own skin / stays true / long-lasting
Could the text be referring to how "loyal" the foundation is to the customer's own skin colour? That is, it looks natural...
Another option could be that the text is talking about how well the foundation stays put - "loyal" to the initial application. Long-lasting, long-wearing, durable, sustainable, etc.
Good luck!
Another option could be that the text is talking about how well the foundation stays put - "loyal" to the initial application. Long-lasting, long-wearing, durable, sustainable, etc.
Good luck!
Peer comment(s):
agree |
Julie Barber
: I'd go for long-lasting; basically that it works and stays on your skin \\ of course, I'm fed up of that business stuff....
11 mins
|
Thanks Julie! A nice change from finance... ;-)
|
+1
25 mins
reliability
is perhaps what is meant here??
+1
25 mins
25 mins
faithful
ah, it's come to me; not loyal but faithful!! like your faithful old lipstick etc, your favourite old perfume..... although I think that it prob. just means that it works....so I think I'd go with long-lasting effects as per Sylvia's unless you want it to be some old faithful favourite :)
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Note added at 1 hr (2006-11-23 11:17:29 GMT)
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Here are some good words from Clarins:
Glides on evenly and easily with lasting, stay-true colour and no build-up
Upon application, fine lines and imperfections are optically reduced for smooth, flawless results
http://www.escentual.co.uk/cgi-bin/Escentual.storefront/en/P...
flawless would be good for affinité!
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Note added at 1 hr (2006-11-23 11:17:29 GMT)
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Here are some good words from Clarins:
Glides on evenly and easily with lasting, stay-true colour and no build-up
Upon application, fine lines and imperfections are optically reduced for smooth, flawless results
http://www.escentual.co.uk/cgi-bin/Escentual.storefront/en/P...
flawless would be good for affinité!
Discussion