Glossary entry (derived from question below)
English term
patronage
I cannot find a good word for this in Portuguese. Too tired.
There are words such as "Clientelismo, mecenato e patrocínio", but none of them seems quite right . I would appreciate any help from someone who has specific knowledge in the areas of HR, Advertising or Marketing
| 3 +10 | fidelidade |
Béatrice Sylvie Lajoie
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| 4 +2 | suporte..lealdade..freqüência e continuidade de compras |
airmailrpl
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| 5 +1 | fidelizar |
Alexandra Gouveia
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| 5 | clientela/circulo de clientes |
Lilma Schimmel (X)
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Apr 7, 2006 12:12: Enza Longo changed "Language pair" from "Portuguese to English" to "English to Portuguese"
Apr 7, 2006 12:12: Enza Longo changed "Language pair" from "English to Portuguese" to "Portuguese to English"
Apr 7, 2006 12:13: Enza Longo changed "Language pair" from "Portuguese to English" to "English to Portuguese"
Proposed translations
fidelidade
Just an idea
| agree |
Kemper Combs
: Sounds good!
5 mins
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Thanks
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| agree |
Emilie
33 mins
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Thanks Emilie
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| agree |
Adriana Francisco (X)
: concordo
47 mins
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Thanks Adriana
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| agree |
Alexandra Gouveia
51 mins
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Thanks Alexandra
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| agree |
Claudio Mazotti
: perfeito!!!
3 hrs
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Thanks KlausinSP
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| agree |
Marsel de Souza
3 hrs
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Thanks Marsel
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| agree |
Henrique Magalhaes
4 hrs
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Thanks Henrique
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| agree |
Carla Araújo
5 hrs
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Thanks Carla
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| agree |
Marco Schaumloeffel
6 hrs
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Thanks Marco
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| agree |
Mariana Moreira
9 hrs
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Thanks Mariana
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suporte..lealdade..freqüência e continuidade de compras
From Wikipedia, the free encyclopedia
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Generally, patronage is the act of supporting or favoring some person, group, or institution
Commercial
Sometimes consumers support smaller or local businesses or corporations out of loyalty even if other cheaper options exist
pa·tron·age (pā'trə-nĭj, păt'rə-)
n.
The trade given to a commercial establishment by its customers: Shopkeepers thanked Christmas shoppers for their patronage.
| agree |
Paula Vaz-Carreiro
: I like LEALDADE - seems the best in this context.
35 mins
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agradecido
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| agree |
Claudia Massey
: I think lealdade sounds perfect
2 hrs
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agradecido
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fidelizar
apenas outra sugestão :)
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Note added at 1 hr (2006-04-07 13:09:44 GMT)
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estratégias de fidelização ...
estratégias que visam fidelizar o cliente...

Discussion